The internet provides a fantastic means of getting your message out to the world, but it is limited by bandwidth. It’s not feasible to present the flashy, content rich websites that so many companies would like because so many of their potential customers are still connecting via 56K modems.
Many companies require their salespeople to carry a trunk full of brochures and catalogs for delivery to customers (who would really rather do their work online). The salesperson burns up more gas and or breaks their back carrying the documentation with them, and the customer looks once and tosses it in a drawer, or worse.
Multimedia presentations are a great way to take advantage of today’s technology. You can replace your catalogs and brochures with a CD, which can be full size or 80 mm rounds, a business card, or even a custom shape appropriate for your company.
A research study from the Wharton School of Business at the University of Pennsylvania shows that the response rate from video presentations can be up to 600% higher than printed brochures. The study found:
• 90% of all multimedia presentations sent are watched
• 85% are watched the day they are received
• 89% pass along to family and friends
Any audio, video, PowerPoint presentation, brochure, sales literature, catalogs, etc. can be included on your CD, and your entire catalog can be put onto a CD for a fraction of the cost of printing and distributing them in hardcopy.
CDs can be a very cost effective alternative to your printed media, and it is a medium that gets results with your customers.
Development costs obviously vary with the content, so we cannot list prices here. However, we will be happy to discuss your project in detail and prepare a quote free of charge.
Contact us today for your free consultation.
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